Tuesday, October 27, 2009

LINDA DUKE TO SPEAK AT UC BERKELEY

Public Relations Club at Haas Business School Invites Experts to Dinner

PR@ Cal, a social group of students from UC Berkeley, Haas School of Business, which focuses on educational topics regarding public relations, is hosting an educational dinner and mixer with a panel of industry experts. Climbing the Social (Media) Ladder- Exploring New PR/ Marketing With the Pros will be held Thursday, October 29, 2009 at 6:00 p.m. in the Bank of America Forum, Haas School of Business, UC Berkeley.

The guest panelists:

-Linda Duke/ Principal, Duke Marketing
-Kawaki Holbrook/ Director of Web Strategy, Sterling Communications
-Carl Oronsky/ HR Manager, Burson-Marsteller PR/ Communications

The Panel’s focus will be comprised of students asking questions such as:

1. Now that new media is becoming so much more prominent, do you think traditional media still has any relevance?


2. In what ways do you use social media to promote your clients or your company?

3. What advice do you have for students looking for a career in new media marketing and PR?

The panel will be followed by dinner and networking at the tables.

ABOUT PR@CAL
PR@Cal is the very first and only marketing group on the UC Berkeley campus devoted entirely to the workings of public relations. We strive to act as the premiere resource for connecting Berkeley students with the many PR professionals and organizations in the Bay Area. Many of our club members have found amazing internship and job opportunities through our various networking events, socials, and workshops.We meet biweekly on Tuesdays, and bring in professionals from all backgrounds to discuss their work and provide career advice. In order to address our members' wide range of interests, we try to cover as many industries as we can, including sports publicity, event planning, crisis communications, food PR, and much more.


For more information please email: Sharon Ma sharon111ma@gmail.com


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